Brisbane City Council —
Paradise Gloss

'Paradise Gloss — Making Happy' celebrates a simple yet powerful concept: that art can foster joy. History and research affirm the transformative impact of art on well-being and mental health, and Paradise Gloss — Brisbane’s outdoor gallery — exemplifies this by injecting creative energy into the city. The exhibition underscores Brisbane’s identity as a design-forward urban hub, revitalising its streets and offering a vibrant visual escape for locals, tourists, and businesses alike. By activating inner-city spaces as a blank canvas, Paradise Gloss fosters resilience and cultivates a collective understanding of how a creative city can build optimism and hope for the future of Brisbane.

We had the pleasure of collaborating with the renowned lettering artist Jessica Hische for the Paradise Gloss branding. The result? A visual identity that doesn’t just represent Paradise Gloss — it radiates it.

Found in —

Branding, Creative Direction, Print, Publication